A/B testing
Senast ändrad: 17-08-2023An A/B test is a form of split testing in which you can test multiple variants against each other to see which variant has the best conversion rate. The aim is to use the test to measure which suggested donation amounts yield the most and therefore increase conversion.
Content article
See here also the explanation as given at the iRaiser Academy on 20 January 2022
Baseline
Suggested donation amounts
You can A/B test on the donation flow within the Kentaplatform. Via Settings > Set donation amounts you can set different suggested donation amounts. The currently set amount is your baseline. The baseline is the basis from which you measure and compare split tests.
When someone makes a donation you will see the suggested donation amounts:
This can also include text to give more interpretation of what you are doing with the amount. For example:
When adjusting donation amounts, at the bottom you have to indicate whether you want to keep the current baseline or create a new one.
If you create a new baseline it will start measuring from that point on. You can see all its results via Settings > A/B testing. If you keep the current baseline, the adjustments are taken into account, but the baseline in terms of measurement remains intact. This is useful if, for example, you have made a typo and want to adjust it.
Information about baseline
If you go to Settings >A/B testing you will always see the huige baseline at the top:
You can see here:
- Active since
The moment when the chosen amounts were set - Chosen amounts
The chosen donation amounts. If you move over them you will also see the description - Number of visits
The number of visitors who came to the donation form - Number of Donations
The number of times the donation has been completed - Conversion
The percentage of visitors who completed the donation - Average donation amount
The average amount made per donation - Days active
The number of days these donation amounts are like this - Achievements
You can see here whether that is the baseline or a split test group
You can click on the gear icon and then view details to see more specific information about the Donations:
That's all information about the current baseline.
A/B test
Set test
You start an A/B test by clicking on "start A/B test". All currently set data will then be filled in automatically:
In the A/B test, variants can be specified for:
- the amounts
- the order of the amounts
- the mouse-over text
You can do two types of A/B test:
- Test against current baseline
Where you change only Group A or Group B, testing against the current baseline - Test two separate groups
Where you change both Group A and B, testing two new groups against each other.
From then on, donors randomly see the suggested amounts belonging to Group A or B. Suppose you have set these amounts:
And you click save then the test starts:
From then on, visitors who go to the donation form will either see the donation amounts as set at A, or from B. You'll see these randomly. You can't change the suggested donation amounts while an A/B test is running.
Results test
You can abort a test yourself by going to the cog above the test and choosing 'Abort'. And otherwise it is automatically stopped when 100 Donations have been made to both groups. Because you can get a group randomly, it may be that, for example, 130 Donations have been made to one group and 100 to the other.
If the test is stopped then the results will appear in the history, as for example in the case of this test that was manually aborted:
Interpreting the results is also important. It may seem that one group has better results, but if there is a very high Donations in one group it distorts the picture. We recommend looking at these critically and you can choose to set one of the groups that has a better conversion rate as a new baseline via Settings > Suggested donation amounts.
Vanliga frågor
That is not yet possible, there are no Excel options built in yet
If the level at which you set up the A/B test also uses rewards then you won't see any suggested donation amounts and the A/B test won't give any results either.
Kanske också intressant
GDPR changes
The following changes went live on 20 October 2022 (iRaiser Premium and iRaiser Forms) and on 18 October 2022 (Digicollect): (Update: some more changes went live on 20 June 2023. See point four of this article)
Content:iRaiser Premium
General terms and conditions and privacy
Opt-ins have become soft opt-ins
Keep informed
To fill in your phone number
Newsletter
Enter whether data may be shared
Update 20 June 2023: Adjustment in showing donor name
Digicollect
General terms and conditions and privacy
Opt-ins have become soft opt-ins
Mobile number
Newsletter
Enter whether data may be shared
iRaiser Premium (incl. iRaiser Forms):
In the Academy of 20-01-2022, the changes were discussed:
iRaiser Academy 20-01-2022
0:00 Introduction 1:32 A/B testing of donation amounts12:17 A/B testing summary and questions16:01 Badges for Action Starters 20:12 Badges summary and questions26:54 New SUMO34:37 SUMO summary 37:50 Consent Registration for Telecom Act*43:50 Consent registration summary and questions
1. General terms and conditions and privacy
.
According to the Consumer & Market Authority, general terms and conditions are valid if the consumer knows they apply at the time he or she purchases the service from you. So you must make the general terms and conditions available and clickable in the sign-up and donation flow. - Source
When creating an action én when making a donation, Users no longer have to agree to the terms and conditions. You automatically agree to these when making the Donations or when continuing in the flow:
As you now also automatically agree to the privacy statement, we have added this to the api as well. This will be automatically saved as consent for newly created Fundraisers after 20 October. For old action starters/donors, this data is not saved retroactively.
2. Opt-ins have become soft opt-ins
Normally, a consumer must give an active opt-in at the time he or she wants to receive a newsletter or to be contacted by phone. The exception to this rule is the concept of 'customer relationship'. Since 1 July 2021, the concept of 'customer relationship' has been broadened for charities. Besides a financialële transaction, a volunteer and event participant is also counted under a customer relationship. In other words, someone who takes action on your behalf may be seen as a customer relationship. For a donor, this was already the case as they completed a financialële transaction. - Source
We replaced several opt-ins with soft opt-ins for the above reason. Whereas previously you had to tick yourself that you want to be kept informed of News updates, for example, this tick is now already on by default. This also applies to the two different tick boxes aimed at telephone solicitation. Here it is good to know that you, the customer, can change these consent texts yourself in the dashboard. We have turned on the checkmark by default in these places:
To keep informed
This is what you will see after making a Donations:
b. When entering your phone number in the Sign up flow or Donate
We can turn on the second tick about marketing purposes at your request.
c. Newsletter (when donating)
3. Indicating whether data may be shared
Contact information was shared (at the time it was entered by the donor) with the action starter. As this is not always desirable, we chose to add an additional soft opt-in when making a donation to an action, team, company on Campaign:
You, as a donor, can choose not to share details with the initiator of the action. This can be:
The action initiator
The team captain
The company manager
The project manager
If you uncheck this box (which is on by default) then that data is not shared with the action starter. Who will see it returned as Anonymous:
In the Excel file, an additional column has been added, at the very end, with 'Share contact information':
You as site administrators can still view this data.
4. Update 20 June 2023: Adjustment in show first name donor
Since 20 June 2023, a change has gone live that relates to the following scenario:
- You make a Donation and, when Donating, choose not to share your details with the initiator.
Previously, the name on the front end was then always shown as anonymous. With the logic that it's strange not to share your details with the initiator of the action, but that they could then still see at the front end who had donated.
We noticed, however, that it raised a lot of questions and confusion among donors. Especially because they were under the impression that showing the name was only linked to the checkbox "Display my name on the website. "
We have now made that showing of name dependent only on the option "Shield my name on the website." If that tick is not turned on, you will see the donor's name on the website.
To clarify, we have now changed the text on sharing with the initiator to: "Sharing my contact information with the initiator of this action, so they may send me a thank you, for example."
We hope this makes it a lot clearer for the donor. This is a change that took effect from 20 June. Older Donations have not been made visible retroactively. In case you had an old donation where it was indicated that the data should not be shared with the initiator, the check mark at name blocking has now been switched on for each old donation. If you have a donor who wanted this to be shown, you can now change this in the system by looking up the donation and setting the checkmark to 'do not hide'.
Digicollect
In the academy of 6-10, the changes were discussed:
Digicollect Academy 06-10-2022
02:45 - Poules 23:45 - Recent updates 30:00 - GDPR changes 35:04 - Digicollect action month
1. General terms and conditions and privacy
According to the Consumer & Market Authority, general terms and conditions are valid if the consumer knows they apply at the time he or she purchases the service from you. So you should make the general terms and conditions available and clickable in the sign-up and donation flow. - Source
When creating a collection box én when making a donation, Users no longer have to agree to the terms and conditions. You automatically agree to these when making the donation or when continuing in the flow:
2. Opt-ins have become soft opt-ins outs
Normally, a consumer must give an active opt-in at the time he or she wants to receive a newsletter or to be contacted by phone. The exception to this rule is the concept of 'customer relationship'. Since 1 July 2021, the concept of 'customer relationship' has been broadened for charities. Besides a financialële transaction, a volunteer and event participant is also counted under a customer relationship. In other words, someone who takes action on your behalf may be seen as a customer relationship. For a donor, this was already the case as they completed a financialële transaction. - Source
We replaced several opt-ins with soft opt-ins for the above reason. Whereas previously you had to tick yourself that you want to be kept informed of News updates, for example, this tick is now already on by default. This also applies to the two different tick boxes aimed at telephone solicitation. Here it is good to know that you, the customer, can adjust these consent texts yourself in the dashboard.
We have turned on the tick by default in these places:
When entering the mobile number
When creating a collection box, if you enter a phone number both checkboxes for approach for tips or marketing purposes are on by default. We can enable the functionality to show the second tick for you:
Newsletter
When donating, if you leave your email address then opt-in for the newsletter is also already automatically on:
3. Indicate whether data may be shared
Contact information was shared (at the time it was filled in by the donor) with the collector. As this is not always desirable, we chose to add an additional soft opt-in when making a Donations: 'My contact information may be shared with the collector.' :
If you uncheck this box (which is on by default) then that data is not shared with the collector. It will see them as Anonymous in the automatic Emails:
In the Donations overview that a collector can see, the donation can also be seen as anonymous:
You as site administrators can still view this data.
GDPR - General Data Protection Regulation
The iRaiser platform complies with the GDPR (General Data Protection Regulation) for storing personal data. Managers can use the dashboard to manage, for example, all consent texts displayed in forms that require Users to grant permission by checking a box. Below is general information on how to comply with the GDPR within iRaiser and some general explanation of what the GDPR is.
Content of article:
Introduction
Controller versus Processor
What is personal data?
What is a special personal data?
When is there processing of personal data?
General rules for processing personal data
Overview Personal data
Exporting personal data: transfer
What are the rights of data subjects?
Expressive consent
Rights of data subjects
Right of access
Right to rectification and completion and/or restriction of processing
Right to erasure
At the request of the data subject (end user)
On termination of contract
Right to data portability
Introduction
To safeguard the data of our customers and their Users, we have established privacy and data protection policies within iRaiser.
Privacy protection & personal data; General Data Protection Regulation
Privacy protection is regulated by various laws and treaties. The most important is the General Data Protection Regulation (GDPR), which comes into force from 25 May 2018. This is a European regulation (i.e. with direct effect) that standardises the rules for the processing of personal data by private companies and public authorities throughout the European Union. In addition, the Telecommunications Act provides rules on mailings, spam and cookies.
Processor versus Processor
The GDPR makes a clear distinction between the duties and responsibilities of a so-called Controller and a Processor. iRaiser's customer owns the website and the data acquired with the website. They are the Controller. iRaiser carries out the technical operation of the website and does not do anything with the data without the consent of the customer. iRaiser is in GDPR terms a processor. The powers, duties and responsibilities of us as a Processor in terms of processing personal data are agreed in the so-called Processor Agreement that we conclude with our customers.
What is a personal data?
Personal data is any data by which a person can beïdentified. A person can be identified if the person using the personal data can identify the person without making a special effort. This could include name and address data. E-mail addresses, passport photos, fingerprints and, for example, IP addresses are also considered personal data. And data that give a rating about a person, for example someone's IQ.
What is a special-personal data?
In addition to ordinary personal data, the law also recognises special personal data. These are data that are so sensitive that processing them could seriously affect someone's privacy. Such data may therefore only be processed under very strict conditions. Special or sensitive personal data include, for example, data that says something about someone's race, religion, health, criminal past or sexual life. Trade union membership and the citizen service number (BSN) are also special personal data.
Special personal data is data about someone's:
race or ethnic origin
political opinions
religion or belief
membership of a trade union
genetic or biometric data for the purpose of unique identification
health
sexual life
criminal history
An organisation may not use special personal data unless there is an exception for this in the law. There must be a need to request this data.
When is personal data processing?"
Processing means any operation involving personal data. The law lists as examples of processing: the collection, recording, organisation, storage, updating, modification, retrieval, consultation, use, provision by means of forwarding, dissemination or any other form of making available, bringing together, linking, blocking, erasing and destroying of data. From this enumeration, it is clear that the processing of personal data is readily apparent. One could argue that everything one does with personal data do falls under processing.
General rules for processing personal data
Main rule is that personal data shall only be processed in accordance with the law and in a proper and careful manner. In addition, personal data may only be collected if a precise purpose is given for it. Moreover, the law states that personal data may only be processed insofar as they are adequate, relevant and not excessive.An example from practice is the making of a copy passport.An important obligation arising from the law is the notification that the processor must make to the Personal Data Authority AP. This notification is intended to promote transparency: all notifications made to the AP are included in a public register. Some processing operations do not need to be notified under the law, such as the trade register of the Chamber of Commerce. In addition, the GDPR includes a large number of processing operations that are exempt from notification. For such exempted processing operations, the other requirements of the GDPR simply remain in force. In addition to the general rules mentioned above, a justification ground must be present for any processing of personal data. This is explained below.
Conditions for processing personal data: justifications
In addition to the general rules mentioned above, the GDPR requires that at least ééone of the justifications listed in the law must apply to any processing of personal data. The GDPR has the following bases:
ConsentThe data subject (this is the person whose data is being processed) has given his unambiguous consent to the processing. This explicit consent is also called informed consent or informed consent
. The processing of personal data of a child under 13 requires the consent of a parent or legal representative. An organisation must make a reasonable effort to verify that consent.
Execution of contractData processing is necessary for the performance of a contract to which the data subject is a party.
Legal obligationData processing is necessary for compliance with a legal obligation.
Vital interestData processing is necessary to counter a serious threat to the health of the data subject.
Public law taskThe data processing is necessary for the proper performance of a public law task.
Justified interestData processing is necessary for the fulfilment of a legitimate interest of the data controller (or of a third party to whom the data are disclosed). This means that the person processing the data must weigh his own interest against the interest and rights of the person concerned. The processor must also check beforehand whether the same result cannot be achieved with less data.
Overview Personal data
In the dashboard, via Administration > Overview Personal data, you can see a complete and current overview of all data processed by iRaiser for the website. This is governed by the concluded Collaboration Agreement or the General Terms and Conditions for the protection of personal data.
A distinction is made between the personal data that iRaiser processes by default and the, for this website, specific personal data from set-up forms. You can have an Excel file generated from these via the Download button. This is sent by e-mail to the e-mail address of the site administrator requesting the download and can be retrieved there via a link. If desired, you can also filter the data by:
All data
The additional form data (additional questions)
The default data (without the extra questions)
Exporting personal data: transfer
Exporting personal data, also known as transmission, is a form of processing personal data. The conditions described above apply to it in full. In addition, depending on the country to which the data is transferred, additional conditions apply.
What are the rights of data subjects?
The GDPR also grants rights to individuals whose data is processed:
Right of inspectionThis right allows everyone to check whether, and in what way, their data are processed.
Right of rectification and supplementation and/or restriction of processingWhen someone has used their right of inspection and comes to the conclusion that their data needs to be corrected, they can submit a request to that effect to the data controller.
Right to oblivionThe data subject may object to certain forms of data processing, as a result of which the processing of his personal data may have to be stopped.
Right to data portabilityThis is the ability to take data from one platform to another platform.
The Controller (read: our client) must ensure that these rights are met. We as iRaiser only fill a role in this after consultation and approval from our customer. Thus, we have built functionalities within the iRaiser framework that largely automate the processes for the above rights. This is described in the agreement we enter into with a client.
Express consent
When and Users give permission (consent) for the storage of personal data anywhere within the iRaiser platform, a number of things are stored in the database to be able to resolve any dispute later. This explicit consent is also called informed consent or informed consent.
This explicit consent is also called informed consent.
The following data will be stored
id of the user (to retrieve the information)
consent text (which can be managed in the dashboard)
date/time
version number of the general terms and conditions
version number of the cookie statement
version number of the privacy settings
data subjects' rights
Every person whose personal data is stored has a number of different rights under the GDPR legislation to view or delete his/her data. Below we explain how we handle the different rights within iRaiser and what you or the Users can/should do to make use of these rights.
Users with an account can log in via the dashboard itself to exercise these rights. One does this by going to Accounts > Data protection when logged in:
Following this, they enter the dashboard where everything is explained about their rights and they can request different downloads for each right:
Right of access
This right allows everyone to control whether, and how, their data is processed.
Procedure Users
Users can use the dashboard (see image above) to download their own archive containing all their data. After clicking on the button Download my archive , the user receives a message "Archive is being created now. You will soon receive an e-mail containing a link to download your archive." The link in the e-mail is valid for 24 hours.
Procedure Clients
When a customer addresses you and does not want to or cannot log into the dashboard himself, you (customer) can do so.
To do so, go to Accounts > Users and click on the three dots behind the relevant user and go to Data Protection:
If a contributor asks this question then a request must be sent by you (customer) in writing on behalf of the requestor(consumer) to iRaiser via iRaiser's support desk.
After receiving the request, iRaiser will contact the customer to verify the request. In doing so, iRaiser asks for identification of the customer which is recorded in a logging.
After verification of the request, iRaiser will, within 5 working days, collect all the data of the requester (consumer) and bundle it in a password-protected zip file.
The password-protected zip file will be sent by iRaiser to the customer by secure WeTransfer.
We will send the corresponding password to open the zip file by SMS.
Right to rectification and completion and/or restriction of processing
When someone has used their right of inspection and comes to the conclusion that their data needs to be corrected, they can submit a request to that effect to the person responsible for data processing; the Controller (read: you as iRaiser's customer of iRaiser). You can already adjust a lot of data yourself via the dashboard at fer the user's request.
Should you not be able to change the data via the dashboard please contact support via a written request on behalf of the applicant(consumer). After receiving the request, iRaiser will contact you as customer to verify the request. In doing so, iRaiser will ask for identification of the customer which will be logged. After verifying the request, iRaiser will change the data within 5 working days and notify the customer accordingly.
Right to erasure
Users with accounts can request the deletion of their personal data themselves. After clicking the "Delete personal data" button, they will receive an email about this and can still withdraw the request within a week. After that, all data will be irrevocably deleted.
You as a customer can also trigger this customer request via the dashboard:
To do so, go to Accounts > Users and click on the three dots behind the user in question and go to Data Protection.
If a user cannot log in themselves or does not have an account, we can do so at the klnat's request.
At the request of Data Subject (End User):
There are three possibilities for this:
The data subject/end user addresses the request to the customer. Customer orders deletion to iRaiser;
The affected/end user uses the option for deletion of his/her personal data via the iRaiser Dashboard (option: Data Protection).
The affected/end user addresses the request directly to us.
iRaiser deletes Personal Data on dedicated servers and any hosted servers and from (internal) mailboxes, and other systems completely and irrevocably within 14 working days after being ordered to do so by customer. Within 30 days, Personal Data will be deleted from backup copyëns and from backup files.
Upon termination of contract:
If it is established after the end of the contract that the customer possesses all acquired Personal Data, iRaiser will completely and irrevocably delete all Personal Data on dedicated servers and any hosted servers and from (internal) mailboxes within 14 working days of being ordered to do so by the customer. Within 30 days, Personal Data will be removed from backup copyëns and from backup files.
Netherly 3 months after termination of the agreement, iRaiser will completely and irrevocably anonymise all acquired Personal Data, whether or not it has received an order to do so from the customer. iRaiser will inform Customer two weeks prior thereto.
The account manager (sales consultant) of the relevant customer is responsible within iRaiser for initiating this procedure.
Right to data portability
When a user wants to take their data with them, they can do so by downloading a file containing their data. This works exactly the same as with the Right of Inspection.
Procedure Clients
If a customer contacts you and does not want to or cannot log into the dashboard themselves, you (customer) can do so.
To do so, go to Accounts > Users and click on the three dots behind the relevant user and go to Data Protection.
If a contributor asks this question then a request must be sent by you (customer) in writing on behalf of the requestor(consumer) to iRaiser.
After receiving the request, iRaiser will contact the customer to verify the request. In doing so, iRaiser will ask for identification of the customer which will be recorded in a logging.
After verification of the request, iRaiser will, within 5 working days, collect all data of the requester (consumer) and bundle it into a password-protected zip file.
The password-protected zip file will be sent by iRaiser to the customer via secure WeTransferPlus.
The corresponding password to open the zip file will be sent in a separate email.
After verification of the request, iRaiser will contact the customer to collect and bundle all data of the requester (consumer) into a password-protected zip file.
Questions?
Do you still have questions about the GDPR within iRaiser after reading this information? Then send an email to iRaiser
GDPR changes
The following changes went live on 20 October 2022 (iRaiser Premium and iRaiser Forms) and on 18 October 2022 (Digicollect): (Update: some more changes went live on 20 June 2023. See point four of this article)
Content:iRaiser Premium
General terms and conditions and privacy
Opt-ins have become soft opt-ins
Keep informed
To fill in your phone number
Newsletter
Enter whether data may be shared
Update 20 June 2023: Adjustment in showing donor name
Digicollect
General terms and conditions and privacy
Opt-ins have become soft opt-ins
Mobile number
Newsletter
Enter whether data may be shared
iRaiser Premium (incl. iRaiser Forms):
In the Academy of 20-01-2022, the changes were discussed:
iRaiser Academy 20-01-2022
0:00 Introduction 1:32 A/B testing of donation amounts12:17 A/B testing summary and questions16:01 Badges for Action Starters 20:12 Badges summary and questions26:54 New SUMO34:37 SUMO summary 37:50 Consent Registration for Telecom Act*43:50 Consent registration summary and questions
1. General terms and conditions and privacy
.
According to the Consumer & Market Authority, general terms and conditions are valid if the consumer knows they apply at the time he or she purchases the service from you. So you must make the general terms and conditions available and clickable in the sign-up and donation flow. - Source
When creating an action én when making a donation, Users no longer have to agree to the terms and conditions. You automatically agree to these when making the Donations or when continuing in the flow:
As you now also automatically agree to the privacy statement, we have added this to the api as well. This will be automatically saved as consent for newly created Fundraisers after 20 October. For old action starters/donors, this data is not saved retroactively.
2. Opt-ins have become soft opt-ins
Normally, a consumer must give an active opt-in at the time he or she wants to receive a newsletter or to be contacted by phone. The exception to this rule is the concept of 'customer relationship'. Since 1 July 2021, the concept of 'customer relationship' has been broadened for charities. Besides a financialële transaction, a volunteer and event participant is also counted under a customer relationship. In other words, someone who takes action on your behalf may be seen as a customer relationship. For a donor, this was already the case as they completed a financialële transaction. - Source
We replaced several opt-ins with soft opt-ins for the above reason. Whereas previously you had to tick yourself that you want to be kept informed of News updates, for example, this tick is now already on by default. This also applies to the two different tick boxes aimed at telephone solicitation. Here it is good to know that you, the customer, can change these consent texts yourself in the dashboard. We have turned on the checkmark by default in these places:
To keep informed
This is what you will see after making a Donations:
b. When entering your phone number in the Sign up flow or Donate
We can turn on the second tick about marketing purposes at your request.
c. Newsletter (when donating)
3. Indicating whether data may be shared
Contact information was shared (at the time it was entered by the donor) with the action starter. As this is not always desirable, we chose to add an additional soft opt-in when making a donation to an action, team, company on Campaign:
You, as a donor, can choose not to share details with the initiator of the action. This can be:
The action initiator
The team captain
The company manager
The project manager
If you uncheck this box (which is on by default) then that data is not shared with the action starter. Who will see it returned as Anonymous:
In the Excel file, an additional column has been added, at the very end, with 'Share contact information':
You as site administrators can still view this data.
4. Update 20 June 2023: Adjustment in show first name donor
Since 20 June 2023, a change has gone live that relates to the following scenario:
- You make a Donation and, when Donating, choose not to share your details with the initiator.
Previously, the name on the front end was then always shown as anonymous. With the logic that it's strange not to share your details with the initiator of the action, but that they could then still see at the front end who had donated.
We noticed, however, that it raised a lot of questions and confusion among donors. Especially because they were under the impression that showing the name was only linked to the checkbox "Display my name on the website. "
We have now made that showing of name dependent only on the option "Shield my name on the website." If that tick is not turned on, you will see the donor's name on the website.
To clarify, we have now changed the text on sharing with the initiator to: "Sharing my contact information with the initiator of this action, so they may send me a thank you, for example."
We hope this makes it a lot clearer for the donor. This is a change that took effect from 20 June. Older Donations have not been made visible retroactively. In case you had an old donation where it was indicated that the data should not be shared with the initiator, the check mark at name blocking has now been switched on for each old donation. If you have a donor who wanted this to be shown, you can now change this in the system by looking up the donation and setting the checkmark to 'do not hide'.
Digicollect
In the academy of 6-10, the changes were discussed:
Digicollect Academy 06-10-2022
02:45 - Poules 23:45 - Recent updates 30:00 - GDPR changes 35:04 - Digicollect action month
1. General terms and conditions and privacy
According to the Consumer & Market Authority, general terms and conditions are valid if the consumer knows they apply at the time he or she purchases the service from you. So you should make the general terms and conditions available and clickable in the sign-up and donation flow. - Source
When creating a collection box én when making a donation, Users no longer have to agree to the terms and conditions. You automatically agree to these when making the donation or when continuing in the flow:
2. Opt-ins have become soft opt-ins outs
Normally, a consumer must give an active opt-in at the time he or she wants to receive a newsletter or to be contacted by phone. The exception to this rule is the concept of 'customer relationship'. Since 1 July 2021, the concept of 'customer relationship' has been broadened for charities. Besides a financialële transaction, a volunteer and event participant is also counted under a customer relationship. In other words, someone who takes action on your behalf may be seen as a customer relationship. For a donor, this was already the case as they completed a financialële transaction. - Source
We replaced several opt-ins with soft opt-ins for the above reason. Whereas previously you had to tick yourself that you want to be kept informed of News updates, for example, this tick is now already on by default. This also applies to the two different tick boxes aimed at telephone solicitation. Here it is good to know that you, the customer, can adjust these consent texts yourself in the dashboard.
We have turned on the tick by default in these places:
When entering the mobile number
When creating a collection box, if you enter a phone number both checkboxes for approach for tips or marketing purposes are on by default. We can enable the functionality to show the second tick for you:
Newsletter
When donating, if you leave your email address then opt-in for the newsletter is also already automatically on:
3. Indicate whether data may be shared
Contact information was shared (at the time it was filled in by the donor) with the collector. As this is not always desirable, we chose to add an additional soft opt-in when making a Donations: 'My contact information may be shared with the collector.' :
If you uncheck this box (which is on by default) then that data is not shared with the collector. It will see them as Anonymous in the automatic Emails:
In the Donations overview that a collector can see, the donation can also be seen as anonymous:
You as site administrators can still view this data.
Target amount
There are several places where you can enter a target amount. You can set this specifically per level (Website, Sub site, Campaign, Fundraiser, Team). You can set these via Settings >Target amounts. We distinguish between a:
Default amountThis amount is shown by default as the target amount when creating a campaign, company, team or fundraiser. But can be changed afterwards
Minimum amountWhen creating a campaign, company, team or fundraiser, you can adjust the target amount, but it cannot be set lower than this amount
You can set this at the website level and for campaigns, companies, teams and fundraisers.
WebsiteUnder website, you can set the target amount for the entire site. This will then appear on the homepage with a retrieved percentage. You can also leave the target amount empty. Then no target amount will appear in the counter status. You will also not see a collected percentage.
An example of a set target amount of €200000 on the homepage
CampaignsThis is where you set the default target amount for campaigns. This is mainly used when site users can create their own campaigns. You can then also set a minimum amount to be entered there. Alternatively, you can leave the target amount blank.
CompaniesHere you set the default target amount that companies enter when creating a company. You can leave the target amount blank, but teams must always enter a target amount themselves (it cannot be left blank)
TeamsHere you set the default target amount that Teams specify when creating a company. You can leave the target amount blank, but teams must always enter a target amount themselves (it cannot be left blank)
FundraisersHere you set the default target amount that Teams specify when creating a company. You can leave the target amount blank, but teams must always enter a target amount themselves (it cannot be left blank)
Target amounts based on number of participations
If you use editions, you can choose to let people who have participated before raise a lower target amount a second time. Depending on the number chosen, the suggested target amount may vary.Example: If you participate for the first time, the minimum target amount is €300. If you participate in this event for the second time or more, the minimum target amount is €250.
You can set this at the level where people can subscribe, under Settings > Target amounts. There you can choose a target amount, depending on the number of entries. This way, you can allow participants who have already collected a very high amount once to collect a lower minimum amount the next time. In practice, you often see that they still raise a good amount, while the threshold to participate again and ask for an amount is lower.
API users and links.
Through an API key you can retrieve information (automatically) on the platform. There are several parties that have established links to systems such as Salesforce, Collectekracht, Microsoft Dynamics. Content of articleAPI-keyLimitUse API keygenerate API keyAPI key sharingLink with CRMBased on downloadsAutomatic linking (not real-time)Coupling via iRaiser Connect (real-time)Salesforce linkage (real-time via iRaiser objects)Famous integratorsiRaiser Connect couplers CMSTB EudonetIfunds (Engage)Cisis (Converse/Collect force)XaptiCivicoopSalesforce links (via our Salesforce link)Xebia (former Gcompany)CobraBluedeskOutbirds (formerly Bridgin.it)Customer examples API-keyYou can generate and use an API key yourself at no cost. An API key allows you to make API calls and retrieve information from the database associated with the platform. An API key is linked to a site and so it only allows you to retrieve information about that site.LimitThere is a default limit of 100 requests per minute and 500 requests per hour. This is also sufficient to retrieve the data. If you want to increase this number you can contact iRaiser.Use API keyIn our developer portal you can find all the technical information about using the API key. So you can see exactly what information you can retrieve. For example, there you can see the iRaiser API, the Digicollect API and the technical information about iRaiser Connect.API key generationVia Integrations > API users you will arrive at the overview page with API users. Here you can generate a new key as follows:Click Add and enter the user's name there. You can then choose whether the user can only read information, or also modify it (via write permissions). In this Menu you can also deactivate the user at a later time.When you click save, the API users have been created. Click on the i to see the keyYou will also see information there about the known ip addresses this key has been used by and what calls have been made.API key sharingAn API key basically gives you access to all data found on the site. Therefore, make sure you share a key in a secure way. For example, if an integrator needs it to establish the link, we recommend that you send it via a password-protected file and share the password by text message, for example. Link with CRMYou can get data from the iRaiser platform into your own CRM in several ways. In this we offer a fixed form where you can get the data from the platform and then you have to process it yourself and get it into your CRM. Often there is still a conversion needed to make sure that the data is converted to the format of data in the CRM and needs to be linked properly. Therefore, to set up that process, an integrator is often used.Based on downloadsFrom the iRaiser dashboard you can create downloads, for example of Fundraisers, Teams and Donations. There are customers of ours who periodically do an import into a CRM based on these downloads. Often there is still some editing to do to make the data suitable for import, or the import is aligned with the Excel file you can generate from iRaiser. We usually announce changes to the columns, to ensure that this does not disrupt the customer process.Automatic linking (not real-time)Using the api key, you can periodically retrieve data from the iRaiser platform. For example, if you retrieve the data once an hour or a day and process it in the CRM. Creating such a link does require technical knowledge and usually you need an integrator for this. Coupling via iRaiser Connect (realtime)You can also establish a real-time link via iRaiser Connect. This works on the basis of webhooks. We are given an endpoint to send a message to when a certain event occurs and based on that, you can use the api key to retrieve all the corresponding data and then process it yourself. We can optionally set at which events such a message is sent. Creating such a link does require technical knowledge and usually you need an integrator for this. Installing the link also involves costs on our side. If you want to know more about this, please contact your account manager.Salesforce link (real-time via iRaiser objects)This functionality will be deprecated. While existing configurations will remain functional, they will no longer receive updates or support moving forwardYou can interface with Salesforce based on iRaiser Connect. However, we have also established a standard link with Salesforce. The difference with the link via iRaiser Connect is that in Salesforce we put all the information in ready-made iRaiser objects (a kind of packages with all the data in it) directly into Salesforce. It then has to be retrieved by you and put into Salesforce. However, you do need technical knowledge to ensure that the data is then processed in Salesforce. For example, you need to see exactly what data you want and you may need to convert the data to another format so that it matches your data. To automate this, customers of ours often use an integrator. You can find the technical information on this page under the heading Salesforce. Installing the link on our side also involves costs. If you want to know more about this you can contact your account manager. Famous integrators iRaiser Connect couplersCMCM offers links to their CDP (Customer Data Platform) where all the information comes in. From here you can set up mails, but especially mobile journeys during events, for example. They can also link with Digicollect for during a collection. More information.STB EudonetSTB Eudonet has built a link to its CRM for both iRaiser and Digicollect. In real time, a Donations or Fundraisers is also immediately visible in Eudonet's CRM. More information.Ifunds (Engage)Via Ifunds, iRaiser can be paired with Engage 365. All campaigners, donors and donations and Newsletter subscriptions that are recruited automatically land in Engage 365. More information.Cisis (Converse/Collective Force)Cisis can link an iRaiser platform to Converse and Digicollect platforms link to Collectekracht. More information.XaptiXapti offers an online CRM solution in which everything around the giving process can be recorded. Data from iRaiser can be linked to this. More information.Civicoop (automatic link, not real-time)Civicoop has linked to CiviCRM. CiviCRM is an open source CRM aimed at non-profits and CiviCooP has been active in the Dutch speaking CiviCRM world for quite a few years. In doing so, they are mostly in Flanders.The extension that has been developed is open source and can therefore be used by more organizations that work with CiviCRM and would like to retrieve data from iRaiser. The existence can be found here. Salesforce links (via our Salesforce link)Xebia (formerly Gcompany)Xebia as an integrator has already helped many customers establish Salesforce links and ensures that data from iRaiser is processed in your own Salesforce environment. More information.CobraCobra also works with the standard Salesforce link and helps streamline customer processes with Salesforce. More information.BluedeskBluedesk integrates data from the iRaiser platform into Salesforce via the iRaiser link. More informationOutbirds (formerly Bridgin.it)Outbirds provides a customized link between the iRaiser platform and Salesforce. More information. Customer examplesThe api can also be used in other ways, such as during events. Here are some examples: Maarten van der Weijden Foundation - streamingThe Maarten van der Weijden Foundation themselves linked to their stream via the api. In doing so, they periodically collected recent Donations and displayed them on the stream:They also created a library for this purpose, which other customers (with technical knowledge) can also use. They did not use an iRaiser Connect link, but kept in mind any limits during data retrieval.Dutch gaming marathon - streamingThe Dutch Gaming Marathon used iRaiser Connect in 2020 to show real-time Donations and related messages on the stream. You can read more about this in this article. KNRM - Auction SiteKikz has linked to the KNRM via the api. They have a special auction site where action starters can log in with their iRaiser account (this is checked via the api if the data is correct) and auction their own items. After the auction the amount is added to the right place in the iRaiser platform via a manual donation.Erasmus MC Foundation - link to EroutesAfter starting an action for the Tour Against Cancer, action starters received an invitation from eRoutes. Based on your own chosen distance and your GPS location, the app suggests routes to run.
Google Analytics and tracking
It is possible to track visitor behaviour on the iRaiser website, through Google Analytics. You can also have tracking pixels added by a support person upon request.
Via Integrations > Google Analytics you can add a G-ID. From then on, measurements will come in to the linked GA4 property. You can find out the G-ID as follows:
Click on Data streams:
Then click on the url:
On the top right you will see the ID:
Visual ID:
Add the G-ID.
Datalayer
In GA, we have added a data layer. Here you can see examples of the datalayer after a Donations on an action page and in the Sign up flow:
Example of the datalayer after donation on an action page:
{"transaction_id": "T_0168de416b8d87cb47af12270e6a2a6cd6243c1f","affiliation": "iRaiser","value": "60. 0","currency": "CHF","payment_type": "ideal","items":"{"item_id": "D_0168de416b8d87cb47af12270e6a270a6cd6243c1f","item_name": "Donation on action by Henk Vries","item_brand": "iRaiser","item_category": "Fundraisers","item_category_2": "henk-vries-2","item_category_3": "Private","price": "60. 0","quantity": 1},{"item_id": "TC_0168de416b8d87cb47af12270e6a2a6cd6243c1f","item_name": "Transaction costs","price": "2.0","quantity": 1}]}
&&">"item_category_3": "private","price": "60.
And after the Sign up flow:
{"transaction_id": "T_6a52a2e56689d38fc0dd3416869060e3367f57e3","affiliation": "iRaiser","value": "65. 0","currency": "EUR","payment_type": "ideal","coupon": "Discount code (as used)""items":[{"item_id": "D_57ef9a1aed94fe3129f995492a4b97f0b7bcfdb8","item_name": "Start donation","item_brand": "iRaiser","item_category": "Action","item_category_2": "john-doe","price": "15. 0","quantity": "1"},{"item_id": "RF_57ef9a1aed94fe3129f995492a4b97f0b7bcfdb8","item_name": "Registration fee","item_variant": "This is Registration fee","price": "50. 0","quantity": "1"}, {item_id: "WI_Webshop item name",item_name: "Webshop item title",item_variant: "Item variant (as present)",price: "15.0",quantity: "1"}]}
Donations
This page shows an overview of all donations (including manual and matchfunding) that fall under the level you are currently working on. You can look up specific donations here, see more information about a particular donation and move donations around. You can also make a download of all donations.
Article content:
Options
Donations search
Period
Columns
Download
Information
Management options
Manage
Move
Anonymise
Remove
Options
Donations search
In the search bar (top right), you can search by a name, e-mail address or transaction id. The transaction id is the number that usually starts with T2023 and is a unique number. Through that number, you can quickly trace a donation.
Period
You can choose to show only donations from a certain period. If you have many donations, or are only interested in recent or older donations, this may come in handy. You select a period by clicking on 'Period'.
Then select the desired period:
To make navigating the dashboard easier, we save the period selection in the browser, so the next view you view will also have this period pre-selected.
Columns
There are several columns belonging to the donations:
The columns Date, Amount, Payment status and Payment method are clickable. You can filter with these. If you click it again, it will filter in reverse.
At the 'Donation on' column, you can hover over it with the mouse. You will then see the level at which the donation was made appear.
In the column 'Amount' you will see icons when web shop items, discount codes or rewards are involved. You can recognise donations with a web shop item by the shopping cart. For donations where a discount code was used, you will see a ticket icon and for donations where a reward was chosen, you will see a gift behind the donation.
Download
You can use the 'Download' button to create a Download of all donations under where you are at the moment. After clicking the button, an Excel file is generated and its link is sent to the e-mail address you are logged in with. If you click on the link (and are logged in) then you can open the Excel file. If you have made a selection you will only see the donations made in that period. The second tab of the Excel file shows the answers to the additional questions.
Information
Clicking on the i's will show you all the information about the donation:
If there is a donation with a reward you will also see this. Here, you can click on the box to indicate that the reward has been processed:
Management options
If you click on the three dots you will see the options you have with a donation. These are Manage, Move, Anonymise and Delete
Manage
By managing a donation, you can change a donor's name, or change a message accompanying the donation (for example, if a donor wants to correct a spelling mistake). You can also hide or make visible the name attached to a donation.
Move
It can happen that a donation has ended up in the wrong place, for example on a team instead of a team member. You can then move it by clicking on the three dots and move and find the place where the donation should go. If there is a registration fee attached to the donation, you cannot move it. You cannot move manual donations either. If you want to move them, you can delete them in one place and add them in another. Finally, you cannot move donations made via matchfunding. You can only do that after the matchfunding donation (which is listed as a manual donation) has been removed.
Anonymise
This option allows you to completely anonymise a donation. The account number information will be removed and you will see 'Anonymous Anonymous (Name Shielded)' as a donor.
Remove
You can only delete donations made with a test checkout. You can delete them via this option. Real donations are always saved.
Determine the suggested donation amounts yourself
One of the most important pages within the platform is the donation page. In the donation form, the donor can decide how much to donate, or choose one of the suggested donation amounts. By default, these amounts are set at €15, €25, €50 and €100.
Suggested donation amounts adjustable
In the Dashboard, these amounts are customisable via Settings/ Set donation amounts, allowing you to experiment with the right amounts based on average donation amounts or linked to impact.
Show text at donation amount
An explanation or encouragement can be added to each suggested donation amount. This explanation appears when the donor hovers over the amount. You can use this explanation to make the proposed donation amount concrete or as an encouragement, for example:
Donation form in registration flow (self-donation)
Not only on the donation form are donation amounts customisable. The sign-up flow also includes a donation form. Of course, these amounts are also adjustable, and it is possible to display a text with each amount.
PSP description
Any transaction that is done has a description. If there is no PSP description filled in then it will say Donations <sitename> or Registration fee <sitename>, depending on whether it is a regular donation or one to which registration fee is linked.
You can add extra text to the PSP description. This will then appear with the description and either for Donations <sitename> or for Registration fee <sitename>.
Example:
Here is the PSP description "PSP description with attribute" entered
In the Buckaroo dashboard (this works the same with other payment providers), this looks like this:
A donor will also see this on their bank statement or banking app. Depending on the number of characters filled in, the PSP description will be shown and therefore visible to a donor.
You can set the PSP description per level, and in Buckaroo's (or another payment provider's) dashboard you can then search for all donations with that attribute.
Set donation permission for pages
When you click 'Donate', you will be given the choice of who you want to donate to. Depending on how your website is structured, you may be given the following options:
Donate to:
Person
Team
Campaign
Sub site (one level above Campaign)
Sub site
General Donations (website level)
In some cases, it may not be desirable for people to be able to Donate directly to a Campaign or Sub site. And sometimes a general donation is also undesirable. For this reason, this option can be turned off. On Fundraisers and Teams by the way, donations can always be made.
You can also donate to a company, but this option is not in the selection screen. To do so, you have to go to the company page first and then click Donate.
Turn off donation option
To turn off the Donations option aa a project page, segment page or general Donations, first go to that level within the dashboard. General Donation hangs under website level, so there you can go directly to Settings > Donate. If you want to turn off the option to donate on a specific Campaign page or Sub site, you first have to manage that Campaign or Sub site and then go to Settings > Donate. You will then see the following:
If you uncheck the box then it is still possible to Donate on Campaign and Team pages under that Campaign/segment/general donation. However, you will then no longer be able to Donate on that page itself. So if you set this at the website level, you will no longer be able to make a general donation.
If you leave the checkmark on, it is again possible to donate on that page.